I’m a strategic marketing consultant and ABM leader dedicated to helping organizations bridge the gap between "noise" and "revenue."
With over a decade of experience across the marketing spectrum—from SEO and content curation to high-stakes Field Marketing and Account-Based Marketing - I specialize in building systems that convert.
I've spent time working for fast growing tech companies like Greenhouse and Phenom where I’ve produced targeted campaigns and helped facilitate events reaching thousands of global professionals.
Why I Consult:
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Most companies don't have a lead problem; they have a relevance problem. I help businesses move away from "spray and pray" tactics by implementing sophisticated ABM frameworks, high-conversion gifting strategies, and seamless virtual event productions.
What I Bring to Your Team:
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SaaS Expertise: Deep-rooted knowledge in B2B software marketing and the nuances of the HR-tech landscape.
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Tech Stack Proficiency: Expert-level administration of 6sense, Salesforce, Marketo, and Sendoso/Reachdesk to automate and scale your outreach.
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Proven Results: A track record of sourcing high-ACV opportunities through creative, data-backed campaigns.
Whether you're looking to launch your first ABM pilot or need to optimize an existing field marketing strategy, I provide the tactical roadmap to turn your target accounts into your best customers.
Let’s build something together.
-Ken